The ZV-E10 camera is part of Sony’s new range of cameras aimed at a diverse audience of video makers. The new cameras offer features to appeal to content creators on YouTube, TikTok or even Instagram, starting with influencers, followers of streaming or vlogging. The ZV-E10 follows on from the ZV-1 that appeared in the summer of 2020 and could be described as a sort of small, versatile video camera.

A new range for video content creators

While the ZV-1 is to be classified as an expert compact camera, the ZV-E10 is well within the category of interchangeable lens cameras. Thanks to the E-mount, nearly 60 lenses are compatible with it, including 20 or so specifically designed for APS-C sensors.

<!–[if IE 9]><!–[if IE 9]> Le ZV-E10 avec sa bonnette fournie. © Guillaume du Mesgnil d'Engente / Les Numériques

The ZV-E10 with its supplied lens.

Guillaume du Mesgnil d’Engente / Les Numériques

Those who want better image quality or more creative options will therefore go for this new hybrid rather than the ZV-1, which is still compact and easy to use. The most demanding or wealthy will go for theAlpha 7C (A7C) which heads the range with its 24×36 sensor.

4K and AF functions, but no mechanical stabilization

The ZV-10 has an unstabilized 24.2-megapixel APS-C sensor. The autofocus is promised to be fast, both in photos and videos, thanks to the integrated eye detection. Like the ZV-1 before it, the ZV-E10 offers product presentation, face enhancement and live-streaming functions. In addition, the ergonomics are designed for easy access to functions, with shortcuts arranged on the body and automatic modes enabled by default.

<!–[if IE 9]><!–[if IE 9]> Nous recommandons l'objectif E 10-18mm F4 très grand-angle pour le vlog. © Guillaume du Mesgnil d'Engente / Les Numériques

We recommend the very wide-angle E 10-18mm F4 lens for the vlog.

Guillaume du Mesgnil d’Engente / Les Numériques

Isolated from the A rangelpha – more oriented towards photography -, the ZV-E10 still shares some features with theAlpha 6100 (A6100), but also with theAlpha 6400 (A6400), which can be considered as an alternative if video features are not paramount for you. The Panasonic Lumix G100 remains a good choice, even if a significant cropping is to be regretted in video. From Canon, we can also mention theEOS M50 Mark II or the Z50 from Nikon.

Price and availability

Sony unveiled the ZV-E10 in July 2021, which is now available in black or white at a recommended retail price of €750 for the bare body. A kit version with the 16-50mm f/3.5-5.6 PZ OSS zoom lens is priced at €850.

A compact APS-C hybrid

If it’s possible to make similarities between the ZV-E10 and the previous ZV-1 thanks to the common direction of the two cameras, they are nevertheless quite different. With a design from the APS-C range, the ZV-E10 is a similar body to an Alpha 6100 (A6100), in outline at least.

<!–[if IE 9]><!–[if IE 9]> La poignée Sony GP-VPT2BT permet de contrôler le ZV-E10 au pouce, mais on peut utiliser d'autres accessoires. © Guillaume du Mesgnil d'Engente / Les Numériques

The Sony GP-VPT2BT grip allows thumb control of the ZV-E10, but you can use other accessories.

Guillaume du Mesgnil d’Engente / Les Numériques

We find a rather marked handle and a general layout of the buttons rather close. Despite this apparent relationship, the ZV-E10 is more compact and also lighter. On the scale, it loses about fifty grams compared to the entry-level Alpha and also 7 millimeters on the width.

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Limited ergonomics

Among the other changes, the camera loses the electronic viewfinder, which reduces the versatility in photography, but it gains the screen on a swivel which allows to facilitate the video practice. The fill-in flash is also removed, in favor of a larger audio recording module.

<!–[if IE 9]><!–[if IE 9]><img src=”” alt=”The ZV-E10 is really compact. Guillaume du Mesgnil d’Engente / Les Numériques” />

The ZV-E10 is really compact. Guillaume du Mesgnil d’Engente / Les Numériques

On top of that, the photo mode selection barrel disappears. It is replaced by a simple button that allows access to photo, video and slow motion/fast motion video modes. If the space saving on the body is real, the navigation is also less practical; just as the controls a little too small and especially too smooth harm the ease of use.

An efficient Auto mode

Probably to appeal to a wider audience, Sony added a lever at the shutter release button to control the zoom electrically. The function is useful in video to zoom in a well controlled way, but less practical in everyday use. Especially since this control duplicates the one on the kit lens. We would have preferred an additional adjustment wheel.

<!–[if IE 9]><!–[if IE 9]> Le repose-pouce aurait pu être plus marqué. © Guillaume du Mesgnil d'Engente / Les Numériques

The thumb rest could have been more prominent.

Guillaume du Mesgnil d’Engente / Les Numériques

Still in the spirit of democratization, Sony delivers the ZV-E10 with the automatic video mode activated by default. With a fairly effective scene detection, the small hybrid analyzes the picture – backlight, portrait, macro, etc.. – and adjusts the settings directly. A small green logo is then visible on the screen of the camera and allows to quickly confirm the good functioning of the ZV-E10.

An accessible camera, but a bit too simplistic

However, and contrary to theOlympus Pen E-P7 we just tested, the ZV-E10 remains limited, as much on its ergonomics as on its functions, whether they are advanced or allow to facilitate the life of a less experienced user. Let’s welcome all the same the presence of a panorama mode and timelapse.

<!–[if IE 9]><!–[if IE 9]> Sur l'objectif de kit, la commande électronique permet de contrôler le zoom. © Guillaume du Mesgnil d'Engente / Les Numériques

On the kit lens, the electronic control allows to control the zoom.

Guillaume du Mesgnil d’Engente / Les Numériques

We note above all a regression compared to other Sony cameras. The new menus inaugurated on theAlpha 7S III (A7S III) and theAlpha 1 (A1 ) are not included and some options are too simplified, like the collimator Add to that the cruel absence of sensor stabilization, and we have at times the unpleasant sensation of dealing with a low-end camera.

A complete connectivity

If the screen is well on ball joint, its definition of 921 600 points proves rather limited. The connectivity is complete and consists of micro-HDMI, headphone and microphone plugs and USB-C. It is possible to recharge the camera and also to power it while shooting, for example using an external battery. On the wireless side, we can count on wifi and Bluetooth 4.1.

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<!–[if IE 9]><!–[if IE 9]> La trappe d'accès à la carte mémoire et à la batterie. © Guillaume du Mesgnil d'Engente / Les Numériques

The access door to the memory card and battery.

Guillaume du Mesgnil d’Engente / Les Numériques

It is also possible to transfer images to your smartphone while the camera is turned off. The memory card slot is limited to the slower UHS-I bus and is placed on the bottom of the ZV-E10, which makes access complicated with a tripod or handle.

<!–[if IE 9]><!–[if IE 9]> Le levier de contrôle du zoom. © Guillaume du Mesgnil d'Engente / Les Numériques

The zoom control lever.

Guillaume du Mesgnil d’Engente / Les Numériques

A half-hearted performance

The start-up time is particularly long as it exceeds two seconds. The brand is not a champion on this point, but the performance is particularly bad here. Another negative aspect is the inconsistency of the autofocus in low light. Here too, the performance is never good, and sometimes even gets worse without us really knowing why.

<!–[if IE 9]><!–[if IE 9]> Le démarrage est vraiment long.

It takes a really long time to start up.

The sequencing of the images doesn’t particularly shine either. In better light conditions, we find much better performance, up to what one would expect from Sony. This disparity is generally found on the entry level of the manufacturer and tends to disappear on the more expensive models. It’s a shame…

A satisfactory burst

The very fast burst can only be obtained with the electronic shutter. In any case, the maximum shutter speed is limited to 1/4000 s, which is a bit long, especially in full sun with a bright lens. For the rest, the measured speed is pretty much in line with what Sony advertises, except for the fastest value, which is a bit behind in practice.

<!–[if IE 9]><!–[if IE 9]><img src=”https://dyw7ncnq1en5l.cloudfro” alt=”Fastest burst uses electronic shutter.” />

The fastest burst uses the electronic shutter.

Human eye recognition and tracking work relatively well, while animals are also supported on the photo side. To our delight, continuous autofocus is usable on high burst speeds.

Interesting optionsOf course,

an atrophied video section wouldn’t be suitable for a videography audience. The ZV-E10 doesn’t target the world of big productions and offers an automatic mode that can be used as is. But the camera still has some serious arguments in its favor.

On the front panel, there is a red indicator light to show that a recording is in progress. On the screen, a red frame is also visible at this time. In addition to the face enhancements to reduce defects or manage its exposure as a priority, the option to generate or mitigate background blur by automatically adjusting the aperture is easily accessible with a dedicated shortcut.

<!–[if IE 9]><!–[if IE 9]> Le ZV-E10 monté sur le stabilisateur Zhiyun Crane M2. © Guillaume du Mesgnil d'Engente / Les Numériques

The ZV-E10 mounted on the Zhiyun Crane M2 stabilizer.

Guillaume du Mesgnil d’Engente / Les Numériques

Good image qualityThe

transition is smooth and better than the ZV-1. The bokeh

modification function is very useful for vloggers who can choose on the fly to isolate or immerse themselves in their environment. For the more expert, you can shoot in HDR with the dedicated HLG profile or use one of the S-Log profiles suitable for post-production. <!–[if IE 9]><!–[if IE 9]><img src=” tent/uploads/2021/07/c0a6b8d5-sony-zv-e10__w380_wtmk.jpg” /> Nikon Z50 <!–[if IE 9]>

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Sony once again skips a 60fps mode, which is quite useful when you want to shoot some action. To take advantage of the high speeds at 120 fps, you’ll have to settle for the lower definition (FHD).

Digital stabilization and croppingAs

we mentioned, the ZV-E10 doesn’t include sensor stabilization, which is very useful in video


The digital stabilization is effective, but requires a cropping of the image of approximately 1.2x to work. A point to take into account in the choice of its optics, since even if the latter is stabilized, the use of digital stabilization is recommended for a better rendering and thus comes to reduce the angle of view available.

<!–[if IE 9]><!–[if IE 9]> En bleu, le recadrage à 30 i/s ; en rouge, le recadrage de la stabilisation numérique.

In blue, the 30fps crop; in red, the digital stabilization crop.

Speaking of cropping, it’s worth noting a Sony-specific quirk: the 30fps 4K frame rate also suffers from a slight crop


To get 4K without cropping, you’ll have to use the slightly worse 24fps setting.

The ZV-E10’s autofocus reveals itself in videoWhile

autofocus in photography is rather disappointing, the ZV-E10 is a completely different camera once the video mode is activated


Continuous autofocus responsiveness is excellent, while eye detection and tracking do their job without fail. For those who want smoother transitions, it is possible to adjust the autofocus behaviour.

Of course, the pres

The overall quality is not as good as the one of an Alpha 1 (A1), to give an extreme example, but we find the Sony we expected. There are some pumping effects, especially when the subject to be detected is on the extreme edge of the image, but the ZV-E10 does not play in the same league as the direct competition on this point and delivers very good results.

<!–[if IE 9]><!–[if IE 9]> La grande grille cache les 3 modules d'enregistrement audio du ZV-E10. © Guillaume du Mesgnil d'Engente / Les Numériques

The large grid hides the 3 audio recording modules of the ZV-E10.

Guillaume du Mesgnil d’Engente / Les Numériques

Sound recording and rolling shutter

On the audio recording side, the ZV-E10 proves to be interesting, with a good capture. Quite precise, the microphones capture the general atmosphere without difficulty. Sony claims to reduce ambient noise in favor of voice during vlog sessions; in practice this doesn’t work as well and will probably require a separate microphone. In the same vein, the included windscreen is useful, but won’t work miracles in strong winds.

Finally, let’s mention the rolling shutter, particularly bad in the 4K mode of the ZV-E10. These distortions that appear when the camera or the subject moves are far too visible, even when moving smoothly. In this case, the unwanted effect may not always be noticed by a viewer who is not paying attention, but it is still present. Using FHD definition reduces the problem without making it go away.